Paper business cards get lost. Contacts are manually entered with errors. When a position changes, the entire print run is wasted. Imagine a manager losing a stack of cards at a trade show. A potential client cannot recall the contact. We solve this by setting up QR business cards integrated with Bitrix24. After implementation, clients save up to 30 minutes per contact. Response conversion for incoming inquiries grows by 15–20% thanks to instant saving. Certified specialists guarantee compatibility with all editions—from cloud to on-premise. Setup cost is calculated individually. Savings on printing are significant compared to traditional business cards. Administrator time for updating contacts drops by 3–4 hours per month. According to internal analytics based on 50 projects.
How It Works
The QR code contains data in vCard 3.0 (or 4.0) format. When scanned, the smartphone recognizes the structure and offers to save the contact. The vCard transmits:
- Full name—from the employee profile in Bitrix24
- Position and department
- Work phone, mobile, internal number
- Email (work and personal, if specified)
- Photo—encoded in Base64 or via URL
- Company website link
- Office address
Data is pulled from the employee card via Bitrix24 REST API—the user.get method. This means that when the profile is updated, the QR code automatically delivers current information if generation is dynamic.
Two Implementation Options
| Parameter | Static QR | Dynamic QR |
|---|---|---|
| Content | vCard embedded in code | Link to vCard generation script |
| Data update | Needs regeneration | Automatic, at scan time |
| Works offline | Yes | No |
| QR code size | Larger (lots of data) | Smaller (only URL) |
| Employee photo | Bloats the code, usually without photo | Photo loaded from profile |
| Time to update on data change | 1–2 hours manual work | 0 seconds |
Dynamic QR is better than static QR: data updates automatically without manual regeneration. In practice, this saves hours of HR department time every month.
How to Set Up a QR Business Card for an Employee?
Setup consists of several steps:
- Create a vCard generator script in PHP (or Node.js) that retrieves profile fields via
user.get. - Form a short link like
company.ru/vc/{user_id}and generate a QR code with correction level M (for screen) or H (for printing). - Embed the QR code into the employee card via a custom field of type "file" or through an app widget on the portal.
- Set up automatic update—when profile data changes, the vCard will be regenerated on the first request after the change.
- Prepare print layouts: PDF with logo, name, and QR code for each employee.
Order a turnkey setup—we'll do it in 1–3 days, including branding and integration with 1C HR accounting.
Why Dynamic QR Is Better Than Static?
Dynamic QR requires an internet connection when scanning but provides:
- up-to-date data without administrator involvement,
- smaller code size (suitable for stickers),
- ability to log scans (analytics).
Static QR works offline. But its content is fixed at generation time. If an employee changes their phone or surname, the code must be regenerated and the entire print run reprinted.
For companies of 10+ people, the dynamic option pays off within a month: saving 3–4 hours of administrator time per month for every 100 employees.
How to Automate Mass Generation?
With a staff of 50+ people, generating QR business cards manually is pointless. Automate via script:
- Request a list of active employees via
user.getwith the filterACTIVE=true. - For each, form a vCard string.
- Generate a QR code (libraries: phpqrcode, BaconQrCode for PHP; qrcode for Node.js).
- Save PNG files named by pattern:
qr-{user_id}-{last_name}.png. - If needed, assemble PDF layouts for the print shop with the company logo and QR code.
The script runs on a schedule (cron / Bitrix agent) or manually from the administration section.
vCard Fields and Profile Integration
| vCard Field | Bitrix24 Corresponding Field | Data Type |
|---|---|---|
| N | LastName + Name | string |
| FN | FullName | string |
| TEL;TYPE=WORK | WORK_PHONE | string |
| TEL;TYPE=CELL | PERSONAL_MOBILE | string |
| string | ||
| PHOTO | PERSONAL_PHOTO | base64/url |
| ADR | PERSONAL_STREET + CITY | string |
| TITLE | WORK_POSITION | string |
The QR code is embedded directly into the employee card in Bitrix24 via a custom field of type "file" or through an app from the marketplace (embedded frame). The employee opens their profile, sees the QR code—can show it on the phone screen or print it.
A second option is a separate page on the corporate portal where each employee downloads their business card in PNG or PDF format.
What's Included in Setup
- Analysis of the current department structure and access rights to profiles
- Development of a vCard generation script with UTF-8 support and all fields
- Setup of dynamic QR links with short URLs
- Integration with the portal: custom field or widget
- QR code generation for all active employees (with automatic update)
- Provision of PDF layouts for printing (with logo and name)
- Documentation for operation and administrator training
- Support for 1 month after implementation
Typical Mistakes and How to Avoid Them
| Mistake | Solution |
|---|---|
| Garbled characters on iOS | Use UTF-8 and escape special characters |
| QR not readable on cheap smartphones | Code size at least 2×2 cm, error correction level H (30%) |
| Logo covers key areas | No more than 15% of area, level H |
| Photo bloats static QR | Use dynamic QR with photo URL from profile |
Technical Implementation Details
For vCard generation we use the library `jeroenvermeulen/vcard` for PHP. With dynamic QR, the server script handles a GET request, retrieves data via REST API, and returns a vCard with the header `Content-Type: text/vcard`. The code is cached for 5 minutes to reduce API load.Timeline and Cost
Basic setup takes from 1 to 3 business days depending on the number of employees and integration complexity. Cost is calculated individually during a free consultation. Over 50 projects completed. Official Bitrix24 REST API documentation (user.get) confirms that all necessary fields are available for vCard generation.
Contact us—get a ready-made solution for your company. We've been setting up Bitrix24 for many years and have completed over 50 projects on contact automation.

