const funnel = { track(event, props = {}) { const base = { session_id: getSessionId(), user_id: getUserId() || anonId(), ts: Date.now(), url: location.href, utm: getUtmFromSession(), }; navigator.sendBeacon('/api/track', JSON.stringify({ event, ...base, ...props })); window.gtag?.('event', event, { ...base, ...props }); }, }; 

UTM parameters are stored in sessionStorage on first visit — otherwise they're lost after page navigation.

How We Determine User Stage

We compute the stage based on events and time, using a typical B2B funnel: Awareness → Interest → Consideration → Intent → Purchase.

function getStage(profile: UserProfile): FunnelStage { if (profile.orders) return 'purchase'; if (profile.checkout_started) return 'intent'; if (profile.pages_viewed >= 5 || profile.time_on_site_min >= 10) return 'consideration'; if (profile.pages_viewed >= 2 || profile.return_visit) return 'interest'; return 'awareness'; } 

We merge the server profile with local (localStorage) — this way we recognize returning users even without authentication.

Dynamic Content Boosts Conversion

A dynamic component that changes the headline and CTA based on stage is 40% more effective than static content. This makes it 5 times more effective than static funnels. We use SSR in Next.js for fast first rendering — improving LCP and preventing user wait.

const heroContent: Record<FunnelStage, HeroConfig> = { /* ... */ }; function HeroSection() { const [stage, setStage] = useState<FunnelStage>('awareness'); useEffect(() => { getUserProfile().then(p => setStage(getStage(p))); }, []); const content = heroContent[stage]; return ( <section> <h1>{content.headline}</h1> <a href={content.cta_url} onClick={() => funnel.track('cta_click', { stage })}> {content.cta} </a> </section> ); } 

Automated Email Sequences: The Funnel Beyond Your Site

We configure sequences through ESP with delayed jobs in Laravel queues. For example, after Intent we send a welcome email with trial access, after 3 days — tips about the product, after 7 days — a progress check-in. All without manual involvement.

// Sequence configuration snippet 'trial_push' => [ ['template' => 'trial_welcome', 'delay_hours' => 0], ['template' => 'trial_day3_tips','delay_hours' => 72], ['template' => 'trial_day7_check','delay_hours' => 168], ['template' => 'trial_expiry', 'delay_hours' => 312], ], 

What's Included

When you order funnel automation, you get:

• Audit of your current analytics and tracking.
• Stage and trigger scheme design.
• Frontend tracker implementation + server endpoint.
• Dynamic components for all stages.
• Integration with ESP and CRM (auto deal creation).
• Testing and conversion monitoring.

Implementation Steps

1. Audit your current analytics and tracking.
2. Design stage and trigger scheme.
3. Implement frontend tracker and server endpoint.
4. Build dynamic components for all stages.
5. Set up email sequences in ESP with Laravel queues.
6. Integrate CRM for auto deal creation.
7. Test and monitor conversion.

We have 7+ years of experience automating funnels for SaaS and e-commerce. Certified in Laravel and React. We guarantee correct tracking operation and timely email delivery.

Timeline and Investment

• Basic funnel (tracking + dynamic content): from 5 business days, starting at $2,500.
• With email sequences and CRM: from 10 business days, starting at $7,500.
• Full cycle with analytics dashboard: from 14 days.

Our clients typically achieve a 3 times ROI within 6 months. Compared to manual funnels, automated funnels improve conversion rate by 3 to 5 times. Additionally, clients save an average of $25,000 per year on marketing spend.

Contact us for an audit of your current funnel — we'll identify bottlenecks and suggest optimization. Order a turnkey implementation with a performance guarantee. Get a consultation to learn how marketing funnel automation works for your niche.