Real User Monitoring (RUM) Setup for Website

Our company is engaged in the development, support and maintenance of sites of any complexity. From simple one-page sites to large-scale cluster systems built on micro services. Experience of developers is confirmed by certificates from vendors.
Development and maintenance of all types of websites:
Informational websites or web applications
Business card websites, landing pages, corporate websites, online catalogs, quizzes, promo websites, blogs, news resources, informational portals, forums, aggregators
E-commerce websites or web applications
Online stores, B2B portals, marketplaces, online exchanges, cashback websites, exchanges, dropshipping platforms, product parsers
Business process management web applications
CRM systems, ERP systems, corporate portals, production management systems, information parsers
Electronic service websites or web applications
Classified ads platforms, online schools, online cinemas, website builders, portals for electronic services, video hosting platforms, thematic portals

These are just some of the technical types of websites we work with, and each of them can have its own specific features and functionality, as well as be customized to meet the specific needs and goals of the client.

Our competencies:
Development stages
Latest works
  • image_web-applications_feedme_466_0.webp
    Development of a web application for FEEDME
    1161
  • image_ecommerce_furnoro_435_0.webp
    Development of an online store for the company FURNORO
    1041
  • image_crm_enviok_479_0.webp
    Development of a web application for Enviok
    822
  • image_crm_chasseurs_493_0.webp
    CRM development for Chasseurs
    847
  • image_website-sbh_0.png
    Website development for SBH Partners
    999
  • image_website-_0.png
    Website development for Red Pear
    451

Real User Monitoring (RUM) Setup

Real User Monitoring captures page performance from actual users—with their specific devices, networks, and browsers. Synthetic monitoring shows the ideal picture; RUM shows reality.

What RUM Collects

Key Web Vitals: LCP (Largest Contentful Paint), FID/INP (First Input Delay / Interaction to Next Paint), CLS (Cumulative Layout Shift), TTFB (Time to First Byte), FCP.

Additionally—JavaScript errors, network requests, resource load time, SPA page navigation, geographic distribution of latency.

Tools

Tool Features Best For
Datadog RUM Session replays, alerts Large applications
New Relic Browser Backend APM integration Full-stack monitoring
Sentry Performance Traces + errors together Startups, SaaS
Grafana Faro Open-source, self-hosted Data control
web-vitals (Google) Lightweight library Basic collection

Implementation via web-vitals + Custom Endpoint

Minimalist approach without third-party SaaS—the web-vitals library sends metrics to your server:

import { onCLS, onFCP, onLCP, onTTFB, onINP } from 'web-vitals';

function sendToAnalytics({ name, value, id, rating }) {
  navigator.sendBeacon('/api/rum', JSON.stringify({
    metric: name, value: Math.round(value),
    id, rating, url: location.href,
    ua: navigator.userAgent, ts: Date.now()
  }));
}

onCLS(sendToAnalytics);
onFCP(sendToAnalytics);
onLCP(sendToAnalytics);
onTTFB(sendToAnalytics);
onINP(sendToAnalytics);

Data is written to ClickHouse—it efficiently stores time series and builds percentile reports.

Data Segmentation

Raw averages are useless. Segment by:

  • Device—mobile/desktop/tablet
  • Country/region—CDN latency varies significantly
  • Connection type—4G, WiFi, 3G
  • Browser version—especially with legacy support
  • Route/checkout is slower than /catalog

Alerts and Thresholds

Set alerts on p75 (75th percentile), not average. Google rates LCP as "good" at p75 < 2.5 sec. If p75 LCP on mobile exceeds 4 sec—that's a direct signal to optimize.

Timeline

Basic implementation with metric shipping and Grafana dashboard—1–2 days. Integration with Datadog or New Relic with session replays and alerts—3–5 days.