Webinar Platform Development
Webinar platform combines video conference with audience management tools: registration, landing pages, interactivity (chat, Q&A, polls), recording and follow-up distribution. Key technical task — working with WebRTC and media servers to scale video stream to hundreds and thousands of participants.
Video Architecture
P2P (WebRTC without server): suitable only for 3–4 participants. With more — exponential load growth on each client.
SFU (Selective Forwarding Unit): media server forwards streams between participants without transcoding. Each participant sends one stream and receives from others. Scales to 50–200 participants.
MCU (Multipoint Control Unit): media server mixes all streams into one. Client load minimal, suitable for thousands viewers, but high server load.
CDN streaming (HLS/DASH): host streams to RTMP → server transcodes to HLS → CDN distributes to viewers. 5–30 second delay, unlimited scale.
For webinar format (1 host + thousands viewers): SFU + CDN streaming for scale-out.
Media Servers
Livekit — open-source SFU on Go, actively developed. SDK for React, Vue, iOS, Android. Supports ingress (RTMP, HLS input). Hosting: self-hosted or Livekit Cloud.
import { Room, RoomEvent } from 'livekit-client';
const room = new Room();
await room.connect('wss://yourinstance.livekit.cloud', token);
await room.localParticipant.enableCameraAndMicrophone();
Mediasoup — low-level SFU library Node.js, requires more development, maximally flexible.
Agora / Daily.co / Vonage — managed services, payment per minutes, quick integration, less control.
Webinar Lifecycle
Creation → Setup → Promo page
→ Participant registration → Email reminders
→ Stream start → Interactivity (chat, Q&A, polls)
→ End → Recording processing
→ Send recording → Analytics
Registration and Participant Management
Landing page: topic, date/time with timezone, speakers, program, registration form. After registration — confirmation email with join link (unique token, no password required).
Reminders: 24 hours before, 1 hour before, 15 minutes before. Integration with Google Calendar / Outlook via .ics file.
Host Tools
-
Screen sharing — via WebRTC
getDisplayMedia() - Whiteboard — collaborative board (Excalidraw-compatible component)
-
Slides — presentation via
iframeor PDF-viewer - Hand raise — viewer signals question
- Spotlight — highlight participant (bring from viewers to stage)
- Breakout rooms — split into rooms (for workshops)
Recording and Processing
After webinar ends, recording processed:
- Media server delivers raw recording (MP4 or WebM)
- FFmpeg transcodes to optimal format with different resolutions
- Uploads to Cloudflare Stream or Mux
- Sent to participants (and unregistered if needed)
Webinar Analytics
- Peak concurrent presence
- Retention: when participants left (% remaining each moment)
- Engagement: chat activity, poll responses
- Conversion: registrations → visitors → completed viewing
Timeline
MVP (landing, registration, webinar room with chat, recording, distribution): 3–4 months. Full platform with multiple speakers, breakout rooms, analytics, CRM integration: 5–8 months.







