SVG Icon and Graphic Asset Preparation for Websites

Imagine: a designer hands over a layout from Figma, you open it and see dozens of PNG icons with hardcoded blue color. On Retina they are blurry, in dark mode unreadable, and loading each file separately creates 50 HTTP requests that kill Core Web Vitals. We solve this problem at the asset preparati

Development and maintenance of all types of websites:

Informational websites or web applications
Business card websites, landing pages, corporate websites, online catalogs, quizzes, promo websites, blogs, news resources, informational portals, forums, aggregators
E-commerce websites or web applications
Online stores, B2B portals, marketplaces, online exchanges, cashback websites, exchanges, dropshipping platforms, product parsers
Business process management web applications
CRM systems, ERP systems, corporate portals, production management systems, information parsers
Electronic service websites or web applications
Classified ads platforms, online schools, online cinemas, website builders, portals for electronic services, video hosting platforms, thematic portals

These are just some of the technical types of websites we work with, and each of them can have its own specific features and functionality, as well as be customized to meet the specific needs and goals of the client.

Our competencies:

Frequently Asked Questions

Latest works

  • image_web-applications_feedme_466_0.webp
    Development of a web application for FEEDME
    1281
  • image_ecommerce_furnoro_435_0.webp
    Development of an online store for the company FURNORO
    1237
  • image_crm_enviok_479_0.webp
    Development of a web application for Enviok
    977
  • image_crm_chasseurs_493_0.webp
    CRM development for Chasseurs
    1025
  • image_website-sbh_0.webp
    Website development for SBH Partners
    1103
  • image_website-_0.webp
    Website development for Red Pear
    550

Imagine: a designer hands over a layout from Figma, you open it and see dozens of PNG icons with hardcoded blue color. On Retina they are blurry, in dark mode unreadable, and loading each file separately creates 50 HTTP requests that kill Core Web Vitals. We solve this problem at the asset preparation stage: we turn scattered rasters into a unified SVG icon system optimized for any device and theme.

Formats: What and When

SVG sprite is the web standard. It scales without loss, supports currentColor for dynamic theming, CSS animations, and weighs 0.5–3 KB per icon. Traffic savings up to 60% compared to PNG — that's up to $500 per month in CDN costs for high-traffic sites. For simple shapes, SVG is 10–50 times lighter than PNG (a 10x to 50x improvement). We keep PNG only for complex gradients – need 1x, 2x, 3x versions for Retina. Icon Font (Font Awesome, Material Icons) is outdated: poor accessibility, FOIT on load. Use it only if the project already relies on it.

How to Prepare SVG Icons for Integration?

An icon ready for development must:

  1. Use currentColor instead of a hardcoded color:
    <path fill="currentColor" d="M..." /> 
    Then color: red on the parent changes the icon color.
  2. Have a fixed viewBox, usually 0 0 24 24 or 0 0 20 20.
  3. Not contain extra attributes – id, class, style, data-* from Figma export must be removed. Tool: SVGO or online svgomg.net.
  4. Be optimized – SVGO removes unnecessary <g>, merges paths, removes whitespace. Typical savings: 30–60% file weight. This reduces hosting costs and speeds up loading. For accessibility, we add role="img" and aria-label where needed.

Why an SVG Sprite Speeds Up Loading by 10x?

Using a sprite reduces the number of HTTP requests from dozens to one – a 10–50 times reduction (10x to 50x better). The sprite is cached by the browser: after the first load, icons appear instantly on all pages. Unlike CSS icons (background-position), SVG sprite retains sharpness and supports currentColor. We have prepared assets for over 100 sites and know how to build a sprite correctly.

Example SVG Sprite Structure
<svg xmlns="http://www.w3.org/2000/svg"> <defs> <g id="icon-search"> <path fill="currentColor" d="M10 2a8 8 0 0 0-6.32 12.9l-2.38 2.38 1.41 1.41 2.38-2.38A8 8 0 1 0 10 2zm0 2a6 6 0 1 1 0 12 6 6 0 0 1 0-12z"/> </g> </defs> <use href="#icon-search"/> </svg> 

Include: <svg><use href="#icon-search"/></svg>.

Format Comparison

Format Scalability Color Weight Use Case
SVG Lossless currentColor 0.5-3 KB Primary
PNG Deteriorates on Retina Fixed 10-100 KB Complex gradients
Icon Font Depends on font CSS 100-500 KB Legacy

Icon Systems

Ready-made icon libraries worth considering before drawing from scratch:

Library License Icons Style
Lucide Icons MIT 1500+ Outline, 24×24
Heroicons MIT 292 Outline + Solid, 24×24
Phosphor Icons MIT 9000+ 6 styles
Tabler Icons MIT 5500+ Outline, 24×24
Material Symbols Apache 2.0 3000+ Variable font

If the brand requires unique icons, we design them based on a chosen grid (24×24, stroke 1.5–2px for outline style, uniform corner radius).

What Is Included in Favicon and App Icons?

Today favicon is not just a single ICO file. Minimum set:

  • favicon.ico – 32×32, for legacy browsers
  • favicon.svg – vector, supports prefers-color-scheme
  • apple-touch-icon.png – 180×180, for iOS Safari
  • icon-192.png + icon-512.png – for PWA manifest

Example SVG favicon with theme adaptation:

<svg xmlns="http://www.w3.org/2000/svg"> <style> path { fill: #000; } @media (prefers-color-scheme: dark) { path { fill: #fff; } } </style> <path d="..."/> </svg> 

OG Images and Social Assets

For SEO and social sharing, you need:

  • OG Image (Open Graph): 1200×630px, PNG or JPEG. Autogeneration via @vercel/og or Puppeteer – for dynamic pages.
  • Twitter Card: 1200×628px (similar to OG)
  • LinkedIn Banner: 1128×191px (for corporate pages)

What is Included in Asset Preparation Work

Everything turnkey: from audit to integration.

  • Audit of source layouts and SVG export
  • Cleaning and optimization of each file via SVGO
  • Building a single SVG sprite hosted on a CDN with caching headers
  • Generating favicon set (ICO, SVG, PNG, PWA)
  • OG image templates with dynamic variables
  • Integration documentation and code snippets
  • Training session for your developers on icon usage
  • Post-launch support for 30 days

Timelines and Cost

Preparation of a full asset set (optimization of existing icons, SVG sprite, favicon set, OG template) takes 2–4 days depending on volume. Starting from $500 for a complete set. We offer a free assessment of your project – contact us. Get a consultation: our engineers will select the optimal solution for your tasks.

We have been working with web projects for over 5 years and have prepared assets for 100+ sites. Our track record guarantees a 60% reduction in HTTP requests. The original SVG format specifications are defined by SVG 2 from W3C.