Magnum Interactive Floor: A Price That Pays Off Through Guest Attention
The Magnum interactive floor is often initially perceived as an expense item rather than a revenue tool.
But footfall figures tell a different story: a format that engages guests in play keeps them longer, creates a queue of people wanting to participate, and turns a one-time visit into a regular habit.
That is why the Magnum interactive floor, whose price is higher than that of a static display or a regular stand, quickly recovers its investment — through growth in the average check and repeat orders.
The question "Magnum interactive floor price" is really a question about the value for your business. Guests remember emotions, not interiors: an active zone becomes a point of attraction where people take photos, shoot videos, and tag your location on social media.
In this way, the entertainment works as free advertising, bringing in new visitors and increasing brand reach.
For the owner of a café, shopping mall, or entertainment park, this means direct benefits: the floor space turnover grows, and the time guests spend on site increases along with revenue.
Entertainment pays for itself faster than it seems if you count not the cost of equipment but the cost of the attention it attracts. In one evening, such a zone gathers dozens of participants, and each of them brings two or three more spectators who also stay and place orders.
We have already implemented similar projects in cinemas, restaurants, and family parks: guests deliberately come back to "complete a level one more time." In the end, the Magnum interactive floor is not just an entertainment element but a growth point that pays for itself within the first months of operation.
Therefore, when looking at the price, compare it with what you are willing to pay to attract a single guest through advertising.
The Magnum interactive floor engages visitors during the hours when they are already on your premises and turns their waiting time into active entertainment.
We calculate the economics for your specific venue, select the configuration based on your goals and room size, and support the project after launch. With us, the price of the interactive floor becomes a clear investment with predictable results.
What Benefits an Interactive Floor Brings to Your Business
The interactive floor is not just a play zone but a tool that holds guests' attention and converts their interest into real revenue. A visitor who plays, moves, and interacts with the space remembers your venue and comes back again.
Increased Interest and Guest Engagement
A boring lobby or waiting area means lost minutes of customer contact. An interactive floor instantly draws attention: people approach, start playing, try again — and stay longer than they planned. It works with both children and adults, so the engagement reach is as wide as possible.
Importantly, guests carry the emotions from the game with them. They tell their friends, post videos on social media — and your venue gets free advertising and growing brand recognition without an additional promotion budget.
Longer Dwell Time and a Higher Average Check
The longer a visitor stays in your space, the more they are willing to spend. An interactive floor creates a natural pause during which guests have time to explore displays, menus, or services.
In cafés and restaurants, guests order additional drinks; in shopping centers, they visit neighboring stores; in fitness clubs, they sign up for a trial workout.
Every minute of retention means higher revenue per square meter of floor space. The interactive floor pays for itself not as entertainment but as a tool for increasing the average check.
Contact Collection and Repeat Sales
Interactivity can easily become a lead-generation point: guests leave their phone number or email to enter a prize draw, get a discount, or save their game results.
This way, you build a database for mailings and drive repeat visits — and a retained customer always brings in more than a new one.
A well-thought-out game mechanic allows you to gently nudge a guest toward the desired action: subscription, booking, or order. You get not just entertainment but a measurable sales channel that works for your business every day.
We help implement an interactive floor tailored to your goal: we select scenarios for your audience, integrate contact collection and analytics so you can see the concrete return from every game.
Interactive Floor Formats for Different Tasks
The interactive floor is not a single device but several formats that solve different business tasks: entertaining visitors, holding attention at a display window, helping with navigation.
The choice of configuration directly affects the price of the Magnum interactive floor and how quickly the solution pays off. We will select a format for your venue, audience, and budget — without overpaying for unnecessary options.
Below are the typical scenarios we work with most often. This is a ready-made "task — solution — result" framework, not a technical specification.
| Format | For Whom | What It Delivers to the Client |
|---|---|---|
| Classic floor projection | Shopping centers, lobbies, waiting areas | Entertains visitors, makes waiting time pleasant, increases loyalty |
| Floor projection with game scenarios | Kids' rooms, family cafés, entertainment centers | Attracts families, increases dwell time and repeat visits |
| Multimedia installation with multiple projections and sound | Museums, exhibitions, event venues | Creates a wow effect, strengthens brand recognition, provides content for social media |
| Turnkey interactive zone: floor + product or navigation scenarios | Showrooms, salons, offices, corporate spaces | Presents the product, collects contacts, differentiates the brand from competitors |
The price of the Magnum interactive floor depends on the coverage area, the number of scenarios, and the level of interactivity. We will select a configuration for your task and prepare an estimate so that you get maximum value for every dollar invested.
How Interactive Floor Installation Works: Step by Step
We start with a brief and finish with a working project: interactive floor installation is delivered turnkey, without any hassle on your side.
No dealing with installation and setup yourself — our engineers control every stage, and you get a ready-to-use venue with staff training and support.
- Brief and objective. You describe the venue, scenario, and requirements — for example, entertaining games for children or navigation in the lobby. We propose a solution for your goals, lock in the price and timeline.
- Measurement and site inspection. An engineer visits the site, checks the floor base, lighting, and access to power. This ensures there will be no surprises or hidden surcharges during installation.
- Plan and contract. We agree on the installation layout, equipment list, and work stages. The contract specifies the warranty and all obligations — you get transparent terms.
- Kit preparation. We assemble and configure the system at our facility: projector, sensors, protective covering, game software. By the time of installation, everything is already tested and ready to go.
- Installation and setup. We deliver the equipment, perform the installation, adjust the calibration, and verify operation in real conditions. The project is launched within the agreed timeframe — your venue does not sit idle for weeks.
- Launch and training. We show your team how to activate scenarios, change games and content, and provide a short instruction. You will be able to manage the floor without calling in specialists.
- Ongoing support. We provide a warranty and stay in touch after launch. We update content, add games, and help with repairs when needed — the project keeps working and delivering value for a long time.
This approach has been proven across dozens of projects: installation runs without schedule overruns, and the price does not "grow" along the way. You get not just equipment but a reliably functioning point of attraction for visitors.
What Is Included in the Interactive Floor Delivery Package
You receive not separate components but a fully ready turnkey solution that starts working from day one.
We take care of everything: from selecting equipment for your premises to staff training — so you won't need to understand technical details or coordinate multiple contractors.
The base delivery package includes everything needed for launching and stable operation of the interactive floor:
- Projection and motion-tracking equipment — specially selected for the size of your zone so the image is bright and sharp even in well-lit shopping halls and lobbies.
- Software with a pack of ready-made games and scenarios — educational, entertainment, and advertising applications that can be changed for your needs without involving a programmer.
- Set of mounting elements and protective structures — all the mounting hardware that ensures a neat appearance and visitor safety.
- Protective screen for the projector — protects the equipment from damage and dust, extending its service life.
- Supervised installation and commissioning — our engineers arrive, install the system, adjust calibration, and verify operation in your premises rather than just sending an instruction manual.
- Staff training — we show your team how to turn the system on and off, launch the required applications, and quickly resolve minor issues on their own.
- Warranty on equipment and software — during the warranty period, we fix any issues related to the system's operation free of charge.
This way, you get a predictable result: a complete package with no hidden surcharges, a clear launch process, and a working system you don't need to worry about.
Case Study: How an Interactive Floor Increased Sales by 30%
When the well-known electronics retail chain Magnum approached us, sales in the promotion zone had been declining for the second month in a row. Regular banners and promo stands did not hold attention — shoppers walked past, and the average check was dropping. A format was needed that would bring people back into the store and keep them near the displays.
We proposed an interactive floor. In two weeks, we developed scenarios with games for children and integrated advertising of Magnum's promotional products into them.
Within a month of pilot store operation, sales in that zone grew by 30%, and the average check of visitors with children rose by 15%. While the child plays on the floor, the parent calmly explores the displays — time spent at the shelf increases many times over.
The chain's management initially compared interactive floor prices from different contractors. Our solution was more expensive than budget alternatives, but it paid for itself in just two months.
After the pilot, Magnum ordered installations in three more stores and extended the contract for support and game updates.
Project Results
- Sales growth in the promotion zone — 30%
- Average check increase — 15%
- Interaction time at the floor — up to 7 minutes per visitor
- Repeat order — 3 additional stores in the chain
- Payback period — less than 2 months
This is a typical story for interactive floors: the effect is visible not in the numbers on a spreadsheet but in customer behavior. Want the same result at your venue? Contact us — we will select a scenario, calculate the price, and launch the project within 2–3 weeks.
How to Choose an Interactive Floor for Your Budget?
When choosing an interactive floor, it is easy to get carried away with too many options. But the right starting point is not technical specifications — it is the goals of the venue: how many visitors will play simultaneously, what area is available, and what content is needed. The answers to these questions determine the configuration, and the final price follows from that.
The Magnum interactive floor is a turnkey package: projector, tracking system, software, installation, and setup. The price depends on the size of the working area and the complexity of the scenarios.
For a small zone near the entrance, the base version is enough — it creates a vivid impression without unnecessary costs. For a spacious lobby or a children's zone, an extended configuration with multiple games is required.
If the budget is limited, start with a minimal set: one 2×2 meter projection and several popular scenarios. Later, the configuration can be easily expanded by adding games or a zone without replacing the whole equipment. This gives you a manageable start without the risk of overpaying for unused features.
We select a configuration for your budget and show 2–3 options with differences in price and benefits. You see how much the base launch costs and what each additional step delivers — from expanding the area to unique branded content. No "mandatory package": only what solves your task.
We provide the exact price after a short brief — typically within one business day. But already at the conversation stage, you get a cost reference point and an understanding of how to stay within budget without losing impact.
Frequently Asked Questions and Concerns Before Ordering
Having doubts before ordering an interactive floor is normal: you are investing a budget and want a solution that works for years, not "entertainment for one season." Let's address the main questions: warranty, repairs, maintenance, and what makes up the price.
What warranty is provided on the interactive floor?
We provide an official warranty on equipment and installation of 12 months and more. During this period, we fix any issues and replace components free of charge — you pay neither for the engineer's visit nor for parts.
The warranty is valid under simple operating conditions: a room without extreme humidity and dust, a standard power outlet, and careful handling of the covering. All conditions are stated in the contract before work begins.
What happens if the interactive floor breaks down?
Any equipment can occasionally fail, but we build our systems on professional components designed for intensive use in public spaces. The average service life of such a solution is several years without failures.
If a breakdown does occur, simply call us. We diagnose the issue remotely, and if needed, an engineer arrives with spare parts. The average recovery time is one to three days, unless a rare component has to be ordered.
Is the interactive floor difficult to operate and maintain?
Operation is built around a simple workflow: turn it on, select a mode, and it runs. No dedicated staff member with a technical education is required — training takes no more than an hour, and you receive a clear instruction manual.
Maintenance comes down to wiping down the surface and a basic quarterly check. Your regular staff can perform these tasks, and we remain available for consultations at any time.
Why does the interactive floor price vary so much between contractors?
The cost is made up of three components: the quality of the components, the complexity of the project, and the scope of work. Cheap usually means household-grade equipment or "gray" installation without a warranty. We offer a transparent estimate: you see exactly what you are paying for.
The final price of the interactive floor depends on the area, content format, and additional options. After the brief, we quote an exact figure with no hidden charges — and lock it into the contract.
Get a Cost Estimate for Your Project in 1 Day
To find out the price of the Magnum interactive floor for your project, you don't need to gather information from scattered sources. Submit a request — within one day we will prepare a cost estimate that takes into account the venue area, usage scenarios, and required equipment. This saves you from overpaying and unnecessary options.
We have worked with interactive floors for many years and know exactly what makes up the final figure. That is why the estimate includes not only the delivery package but also installation, setup, and staff training.
You will receive a transparent commercial proposal with no hidden charges and can compare it with any other.
After submitting a request for an interactive floor, you get:
- An engineer consultation — we will help you choose a format for your tasks, venue, and budget.
- A cost estimate within 1 day — an accurate breakdown with a list of equipment and work.
- A technical specification — you understand what is included in the project and what results you will see.
- A scenario prototype — we show how guests will interact with the floor.
- Launch timelines — we outline a realistic schedule before the contract is signed.
- A warranty on equipment and installation — we are accountable for the result at every stage.
Submit a request for an interactive floor — and by tomorrow you will have a ready project plan with transparent numbers. This is free and non-binding: we will advise what is best for your venue, and you decide whether to move forward. If you need it urgently — call us, and we will clarify the details over the phone within an hour.